Everyone talks about it, few know what it means. Bring yours to Mars and we play it out. Where is its real value? Can it get anyone's attention at all? No archetypes, no wet dreams of genius strategists. We ask. We play. We explore all possibilities.
Stage on Mars presents
Brand Play
Featuring Michal Pastier
If your brand could bet everything on one single thing, what would it be?
Program
- 9:30
Opening
- 10:00 to 12:00
Brand System Plays
- 12:00 to 12:30
Lunch
- 12:30 to 14:30
The Brand Play Menu
- 14:30 to 15:00
The Final Brand System
On stage with you
Milan Šemelák
Founder of Stage on Mars, creator of Systemic Play and CreateValue. Hundreds of brands, from Starbucks and Google to O2. Twenty years on one question: what value do people actually buy?
Michal Pastier, special guest
Author of The Yellow Book of Brand Building. 250 brands, from Exponea and Slido to Berlin Brands Group. Top 100 European innovators, a Forbes cover, Cannes Young Lions. For one day his methods become plays.
Dates
- 20 Nov 20269:30 to 15:00
Brand Play feat. Michal Pastier
Palác Dunaj, Národní 138/10, Prague15 000 CZK + VAT per seat.
- Private
Brand Play for One
Your boardroom or our stageThe same play, only your people on stage. Pick the day.
What does your brand need to see?
Write the question your company cannot answer on Earth. In thirty seconds you get a glimpse of how Stage on Mars would play it.