Play to seeyour next move.

Type the question your company is facing right now.In 20 seconds you see how it would be played on Mars.

Try for example:

13 Oct 2026

20 seconds. No email needed.

  • O2
  • Forbes
  • Markíza
  • Oktagon MMA
  • Hitachi
  • Lasvit
  • Ipsen
  • EY
  • MSD
  • Plzeňský Prazdroj
  • Škoda
  • Raiffeisen Bank
  • Czech Philharmonic
  • PwC
  • House of Lobkowicz
  • Česká spořitelna
  • YPO
  • The Mag

We create stages where people turn their questions into plays to see what they cannot see alone. We call it Systemic Play.

Example plays

  1. Execution of Potential
    Execution of Potential

    Do we launch Cage Games?

    SeenThey launched it. Tipsport Cage Game, June 2026: the crowd voted live and changed the fights, 25 000 people watched, and the second one is already set for Brno in November.

    OKTAGON MMA

  2. The Banking Funeral
    The Banking Funeral

    Would our customers miss us if we disappeared?

    SeenIt was not the products. The true value the bank gives its customers is now the cornerstone of its 2030 strategy.

    Raiffeisen Bank

  3. Masaryk of Today
    Masaryk of Today

    What does a leader look like today?

    SeenThree words the leaders of the country chose for the next era of leadership. Humor. Ambition. Courage.

    Forbes Czech Republic

  4. A Protest Against Brand Death
    A Protest Against Brand Death

    What is our brand worth to the people who built it?

    SeenA new positioning for a challenger that had quietly grown into the incumbent.

    O2 Slovakia

All Play Studies →

What they said the next morning

“The power of this format lies in its ability to shift perspectives. It allows your people to break free from established patterns of thinking. The result is incredible.”
Radka Dohnalová, Founder and CEO, ATAIRU
“Genius at its best. One of the most profound ways to break open corporate thinking!”
Vik Maraj, Unstoppable Conversations
“Direct Group flies forward today partly because we dreamed on Mars.”
Pavel Řehák, CEO, Direct Group
“Life in a company runs unbelievably fast. Mars helped our team stop for a moment. Sometimes that is the best thing you can do to move forward.”
Igor Tóth, CEO, O2 Slovakia
“A team under pressure that barely talked to each other turned into a group of people who laughed, shared, and realised they are incredible personalities.”
Lenka Veselá, MSD
“Great and healing for the company and our people.”
Ondřej Novotný, co-founder, OKTAGON MMA
“The experience opens new perspectives. It either confirms what you believe or shows you a different reality.”
Alexandra Lobkowicz, House of Lobkowicz
“You put down titles, ego and the masks you learned, and you go deep. It gave me completely new thoughts and a view of things I had not seen before.”
Raul Rodriguez, Dajana Rodriguez
“Absolutely crazy, bizarre, interesting, creative, provocative and inspiring.”
Pavol Neruda, OKTAGON MMA
1 / 9

Bring the first team. Then the whole company.

Business Plays
Milan Šemelák with the stick of the Playmaker

See you
on Mars?

Milan ŠemelákCreator of Systemic Play · Founding Playmaker

Stage on Mars